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Expert Review: Facebook, Instagram, and Snapchat Marketing

ProsunBy Prosun • December 21, 2025

4.8/5.0

Our Expert Verdict

Verdict: Facebook, Instagram, and Snapchat Marketing is unequivocally the leading program in its category for 2026. Our expert review team scored it a **4.8/5.0** for its comprehensive curriculum and direct career impact.

Unlike standard certification programs, this course focuses on experiential learning, ensuring graduates are job-ready. If you are serious about mastering Digital Marketing Institute, this is a definitive investment.

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What We Liked (Pros)

  • Unmatched depth in Digital Marketing Institute methodology.
  • Capstone project perfect for portfolio building.
  • Taught by industry leaders from Digital Marketing Institute.
  • Flexible learning schedule that fits professional life.

What Could Be Better (Cons)

  • Requires solid foundational knowledge (Intermediate Level).
  • Certification fee is higher than average.

Course Overview

This course, provided by Digital Marketing Institute, is characterized by its rigor and practical application focus. The curriculum covers essential concepts: Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Facebook is the oldest of the social networks, and the biggest, with approximately 7 billion monthly active users in Instagram has become a key platform for businesses striving to engage women aged 18 – 24 when shopping online. If teenagers and young adults are an important target audience, should businesses also include Snapchat in their social marketing mix? If you want to better understand the everchanging social media landscape and the challenges marketers face to make their brand stand out from the crowd, will help you do so. how to get started with marketing on Facebook, Instagram, and Snapchat. After completing , you will be able to: • Set up and optimize a Facebook Page to promote a business • Use Facebook Ads Manager to build effective advertising campaigns • Differentiate between the advantages of including Instagram and Snapchat in advertising campaigns • Use best practices to help build a business’s brand with Facebook, Instagram, and Snapchat also introduces how to measure the performance of Facebook, Instagram, and Snapchat advertising campaigns using analytics. It covers the key metrics to track and how to derive insights using native platform tools. This is the third course in the Digital Marketing Institute’s Social Media Marketing specialization. On completion of all courses in your Specialization, you will also be awarded a Digital Marketing Institute Certified Digital Marketing Associate certification, along with three months of free Power Membership, allowing you to boost your career and unlock your next opportunity. 92% of DMI members have said their courses have had a positive impact on their careers, while 88% are now working at senior or manager level.

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